Email newsletters
Email marketing is a tool that can significantly enhance a brand's relevance and engagement.
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Making the most of this tool requires a careful balance between consistency, knowing your audience, and meaningful content/design. Our approach involves sending thoughtfully crafted newsletters to your specific audience. Depending on the depth of the email strategy, we then go beyond that using automation to target specific segments within your audience with niche content that applies directly to them. We can strategize email marketing for your business whether large or small scale. These services may include:
content
Being an opt-in marketing platform, email newsletters are a great way to connect with an audience that you know will remain engaged. We'll curate targeted copy and media content to keep your audience engaged and growing, without over-saturating their inbox with needless info.
Content
Design + distribution
Once we have the content, we'll create an engaging layout template that will keep your emails consistent with the voice of your brand. We'll tailor the template to highlight specific content for each newsletter. Once the content and layout are approved, we'll schedule the email to distribute to the optimal audience at the optimal time.
design + distribution
audience
Email newsletter contact list can be very specifically tagged and segmented to increase your engagement and returns by targeting certain niches within your audience with information that they are more inclined to respond to. We'll create, automize, maintain, and implement your contact list organization to it's full potential.
audience
analytics + reporting
Analytics and reporting are essential in knowing whether an email marketing strategy is effective. We'll compile all the necessary data in a clear report on a regular basis, which includes comparisons with your industry and competition, so you'll know how well it's working.
Analytics + reporting
examples of Our Work
WOMEN CREATE
1,589 Recipients
Opens: 465 (29.7%)
Industry Average: xx%
WOMEN CREATE
1,589 Recipients
Opens: 465 (29.7%)
Industry Average: xx%
friends + family
2,621 Recipients
Opens: 114 (63.7%)
Industry Average: 20.26%
kickstarter
173 Recipients
Opens: 88 (51.5%)
Industry Average: 20.26%
Mother's day
1,562 Recipients
Opens: 384 (24.8%)
Industry Average: 19.36%
hog roast
235 Recipients
Opens: 129 (51.1%)
Industry Average: 20.26%